“I AM Karachi” by Gulabo: Day 1 at #FPW16

4/06/2016


Today's post is an informative press release because it's something that we are really interested as the theme is our lovely city "Karachi" and we are obsessed with it to say the least! So, we are super excited to see the collection and write more about it! 

[Karachi: 6th April, 2016] Gulabo, the fashion forward clothing and accessories brand by Maheen Khan, is all set to showcase their latest collection on the first day of Fashion Pakistan Week 2016.



Titled “I AM Karachi” the Gulabo Spring Summer Collection’s inspiration is the city of Karachi and the world. The city that has heart. Where art, architecture, cuisine and fashion of the world are embraced with open arms. Where the sea offers its gifts of flavors from far off places, flavors that blend deliciously with our rich, homegrown traditions. Where the east and west actually do meet! Simply Gulabo!  


“The collection that we are showcasing at FPW is inspired from Karachi.” Maheen Khan, the CEO of Gulabo explains.

More About Gulabo: it is a fashion forward retail brand, founded in 2005 by Maheen Khan, and is now one of Pakistan’s most loved brands, inspired by local art. There is no 'Gulabo' style - its appeal is broad" and our mantra, "Think Global – Act Local” drives the brand. 

The styling and jewelry for the Gulabo FPW 2016 showcase is by the uber talented Aarij Hashimi, and the collection has been designed by Maheen Khan and Waqaruddin, Gulabo design assistant. 

For more information about Gulabo visit:

*Credit of post information and images goes to Walnut Communications.

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1 comments

  1. Wow.. What a great article. I love the theory behind the brand. I always appreciate the stories which inspire the brands. It gives them an edge among the rest of the brands.
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